To apply for a token logo, you essentially need three things: a compliant logo image (transparent PNG, at least 200x200 pixels), the token's contract address, and the project's official website.

TP Wallet: Relatively lenient review. Submit mainly via an online form or GitHub. Results in 1-3 business days.
imToken: Extremely strict review. You must submit a GitHub Pull Request, and it's highly recommended to include social media links, a whitepaper, and audit reports. Usually takes 3-7 business days.
All applications are free, but fake tokens, projects without a website, and blurry or sloppy logos will be rejected 100%.
I. Introduction: That Tiny Icon Matters More Than You Think
What’s the most frustrating moment for a newbie right after launching a token?
It’s not failing to deploy the contract, nor struggling to add liquidity. It’s when you eagerly import your token contract into TP Wallet or imToken, only to see a dull, unrecognizable default “question mark” icon staring back at you.
A user’s first reaction upon seeing that is: “This is probably some sketchy shitcoin.”
That one small visual detail directly determines the first level of trust in your project. Applying for an official logo icon is the first step for any project moving from “copycat meme token” to “legitimate player,” and it’s the cheapest branding move you can make.
But the question is: What exactly do you need to submit? Will the review deliberately hold you back? Is there a “shortcut” that avoids GitHub? This guide breaks down the entire application process, the materials needed, and each wallet’s review quirks in plain, straightforward English.
II.A Step-by-Step Breakdown of Materials and Insider Review Secrets
1. Why Apply for the Logo Separately? Don't Wallets Fetch It Automatically?
Many newbies assume: Once I'm listed on CoinGecko/CoinMarketCap, my logo will automatically appear in all wallets.
The reality is: Wallet logo databases are completely independent. TP Wallet, imToken, and Trust Wallet each maintain their own token icon repositories. Some may sync periodically from third parties like CoinGecko, but the sync cycle is long and the success rate is unreliable. The most direct and fastest way is to actively submit to each wallet's official repository. Your logo has to be “hand-delivered” to them.
2. The Must-Have Checklist Before Applying
No matter which wallet you’re applying to, the following “Big Three” are absolute standards. Missing any one of them is a no-go.
① The Logo Image File (First real hurdle)
Format: Must be PNG with a completely transparent background. JPGs or white-background images are instantly rejected.
Size: 256x256 pixels square is recommended. At least 200x200, and it can't be a forcibly stretched or distorted image.
Content: Clear, original. Don't just steal another well-known project's icon and slap a filter on it. A human reviewer will flag it as a “spam project.”
File Name: Usually required to be
logo.png, all lowercase. Place it inside a folder named after the token's contract address.
② Core Token Info (Not a single character can be wrong)
Contract Address: This is your directory and key. You must provide the correct on-chain address and specify which chain it's on (BSC, Ethereum, Polygon, etc.).
Token Name & Symbol: Must match exactly what’s written in the on-chain contract, case-sensitive.
Bitcoincannot be written asbitcoin.Decimals: Usually 18, but there are exceptions. You must fill this in accurately.
③ Project Verification (The deciding factor for approval)
Official Website: Must be a real, accessible website that clearly displays information about this token. A blank template page will be marked as fraudulent.
Social Proof (Highly Recommended): Official Twitter, Telegram, or Discord links. Reviewers will click through to see if the account is active and if there are real users interacting, or just a wall of bot activity.
Whitepaper/Audit Report: For strict wallets like imToken, having a security audit report from a reputable third-party firm will exponentially increase your approval odds. This is the strongest proof of your project’s safety.
3. Side-by-Side Comparison of Major Wallet Review Strictness (Table)
Different wallets have vastly different review styles. The table below gives you a clear picture at a glance.
| Comparison Dimension | TokenPocket (TP Wallet) | imToken | Trust Wallet (For Reference) |
|---|---|---|---|
| Submission Channel | Online Form / GitHub Pull Request | GitHub Pull Request Only | GitHub Pull Request Only |
| Core Material Threshold | Contract Address + Logo + Website | Contract Address + Logo + Website + Social Links | Contract Address + Logo + Website |
| Extra Credibility Boosters | Not mandatory, but a plus | Strongly advised to provide whitepaper, audit, exchange listing proof | Not mandatory, but social links recommended |
| Review Strictness Rating | ★★☆☆☆ (Relatively Lenient) | ★★★★★ (Extremely Strict) | ★★★☆☆ (Standardized Strict) |
| Typical Review Timeframe | 1 - 3 business days | 3 - 7 business days | 2 - 5 business days |
| New Chain Support | Broad support, fast review | More cautious, slightly slower for brand-new chains | Follows Binance ecosystem, fast for major chains |
| Feedback on Rejection | Sometimes via email/form reply | Detailed rejection reason explained on the GitHub PR | Often accompanied by automated check failure logs |
| Attitude Toward Scam Tokens | Zero tolerance, will ban | Zero tolerance, submitter will be flagged | Zero tolerance, handled swiftly |
In-Depth Interpretation:
TP Wallet's "Leniency": This refers to its greater tolerance for a project’s early stage. As long as the contract code isn’t malicious, the logo is clear, and there's a decent website, it’ll probably pass. This makes it the first choice for many startup teams. But that doesn’t mean it has no bottom line—copycats and tokens with confusingly similar names are rejected instantly.
imToken's "Strictness": Their review philosophy is “better to kill by mistake than let one slip through.” Their goal is to maximize user asset safety. Therefore, submitting just the Big Three often isn't enough; you must prove your legitimacy. A GitHub account with zero activity whose only PRs are logo submissions will likely be flagged as suspicious. A clear project roadmap with timestamps, a link to a live product demo, and an audit report from a well-known firm—these are the keys to impressing an imToken reviewer.
4. The "One-Strike-and-You're-Out" Red Lines from the Reviewer’s Perspective (Your Pitfall Guide)
Based on a large number of community rejection cases, stepping on any of these landmines is basically a death sentence:
Logo contains a URL or promotional text: An icon is just an icon; it can't become a billboard.
Using copyrighted images: Your submission privileges will be permanently revoked.
Website is inaccessible or shows "Under Construction": It signals your project isn't ready. Don't bother applying.
The contract is a honeypot: Reviewers check the code. Excessively high buy/sell taxes, blacklist functions without a reasonable explanation—all lead to instant rejection.
Token info doesn't match the on-chain data: You submitted the symbol
USDT, but the contract saysTether. Automated checks will reject this.
III. Questions
Q1: Does applying for a token logo on a wallet cost anything?
A: It is completely free. Whether it's TP Wallet, imToken, or Trust Wallet, submitting token logo info is purely a community contribution effort. There is no official paid channel. Anyone asking you for money to "expedite" the process is 100% a scammer. The speed of the review simply depends on their team’s current workload.
Q2: My project just launched. It only has a website and whitepaper, not listed on any exchange yet. Can I apply?
A: Absolutely, but your strategy varies. With TP Wallet, your approval odds are high. With imToken, it’s tougher. In your PR description, clearly introduce the project's vision, roadmap, and utility, and have those social links and docs ready. Convince the reviewer with sincerity, not just a bare link. If you have a product demo, attaching the link is a huge plus.
Q3: What’s the most common annoying reason for a logo rejection?
A: First, an image that doesn’t meet specs. The most common culprits are a non-transparent background, a size that’s too small, or an obviously blurry/jagged edge. Second, contradictory information. The website you submitted is dead, or the token address displayed on the site is completely different from what you submitted. Many projects changed their contract but never updated their website. This scenario guarantees rejection. Fix it before reapplying.
Q4: How long after submission will the logo actually show up in my wallet?
A: This is a two-step process. First is approval (cycle shown in the table). Second is the wallet app’s data update. Even after your PR is merged, it doesn't appear instantly in the app. imToken and TP typically refresh their server-side cache with the next app version or update (usually 1-3 days) before users see the new icon. Be patient.
Q5: I’m a total newbie who doesn’t know Git. How do I submit a PR?
A: This is the biggest pain point. If you know nothing about GitHub, going straight to a PR is prone to errors. Suggestions:
Find a tech-savvy friend to spend 10 minutes teaching you how to fork a repo, upload a file, commit, and submit a PR.
TP Wallet offers a much friendlier alternative: Its official website has an online form for token submissions. You just fill in the info and upload the logo. It's entirely GUI-based and extremely beginner-friendly. imToken currently has no such channel; you must use GitHub.
Q6: Can a scam token pass the review? For example, I create a token called "ETH" and use the ETH logo.
A: Don't even think about it. This is the number one red line in any review. The review team has deep experience in token identification, and their systems run name confusion checks. Any attempt to impersonate a mainstream token through a highly similar name, symbol, or logo will result in immediate blacklisting. Not only will you not pass, but your submission account will also likely be flagged as malicious.
Q7: My logo is already showing in TP Wallet. Do I still need to apply to imToken?
A: Absolutely. Each wallet’s logo database is independent. Showing in TP only means you’re in TP’s list; imToken users can't see it. For a complete brand presence for your project, you must treat the application to each major wallet as a separate required course, and you have to pass them all one by one.
IV. Conclusion: The Ultimate Mindset for a One-Shot Success
Putting the “official uniform” on your token is essentially a test of “detail” and “sincerity.”
Detail means: The logo must be a PNG with a transparent background, crisp edges, at least 200x200, with a lowercase filename, and the website must load instantly with matching info. These mechanical requirements are the very filter that washes out 80% of beginner applicants.
Sincerity means: Are the materials you submit showing that you are genuinely building a long-term project, or just trying to run a quick pump-and-dump? The quality of your website, the liveliness of your social media, and whether you have an audit report all silently tell the reviewer the answer.
Final Recommended Roadmap:
Prepare Standardized Assets: A perfect
logo.png, precise contract information, a presentable website, and at least one active social account.Practice from Easy to Hard: If you are a total newbie, start with TP Wallet’s online form. Experience the feedback loop and see what might cause a rejection. Treat this as a free trial run.
Tackle the Main Boss: Once you’ve succeeded with one, prepare a solid description, head to GitHub, and submit an official PR to imToken. In your PR description, spend some extra words introducing your project, attach valuable links, and demonstrate professionalism and genuineness.
Ongoing Maintenance: Logo submission isn’t a one-and-done deal. If your project later switches contracts, changes its icon, or updates its website, you must go back to the corresponding repository and submit an update. Outdated information is scarier to users than no information at all.
A logo might be small, but it’s the very first face your project shows in the crypto world. Cleaning up that face and giving it a legitimate “ID card” is the most basic respect you can show your project, and it’s the starting point for every grand narrative that follows. Here’s hoping your project’s logo gets approved on the very first try.
